Chapter 283: Satellite TV

At present, the general situation of TV stations in mainland China is as follows. Now people's living standards have improved. It has the world's most populous comprehensive coverage network of radio and television, which is composed of satellite, cable, wireless and other multi-technical means. By 2002, there were 360 TV stations in the country, and 13 00 family. There are 2,058 TV programs, and the coverage rate of the TV population has reached 94.54%. There are about 189,000 satellite broadcasting and receiving stations in China, and the satellite system transmits 47 sets of central and local TV programs and educational programs. The radio and television system has 39,000 kilometers of national optical cable trunk network, more than 110,000 kilometers of provincial optical cable trunk network, more than 300,000 kilometers of optical cable transmission network below the municipal level, connecting more than 2,000 county-level networks, more than 1,000 enterprise networks, more than 3,000 communities, and more than 3 million kilometers of national optical cable. There are as many as 100 million cable TV users.

Although the power of the Internet is powerful now, it is far from comparable to TV. After all, the gap between the two is people, not machines. Who can sit on the computer and watch TV every day?

As for satellite TV, as we all know, the number of CC series TV stations is strong. Some home TVs have a total of 40 stations, but no matter what the situation is, the CC series will account for a quarter or even one-third of you, almost becoming a monopoly, although its ratings don't have to think about it. .

But the popularity of the public is far less popular than that of some local satellite TV.

Among them, HN Satellite TV is not famous for entertainment. It is famous for relying on various brand programs and stick dramas as the theme of TV series. Although sometimes you can see on the Internet that it plays Korean dramas every day to harm today's teenagers, the current situation is that if you don't broadcast it, others broadcast it. It's just the way to success.

As Liu Yun said before, anything that involves the word patriotism is very complicated and troublesome.

But now it is obviously not that I don't want to do business at this time, but I can't look at other people's conduct. The key is to look at the effect, especially this kind of advertising. Nowadays, things sell brands, far from the goods themselves, such as KFC, are just fast food, but other people's advertisements fix the brand.

So of course, Liu Yun will not let go of TV publicity, but as for choosing that TV station, hey hey, according to Liu Yun's meaning. Only a little famous TV stations give me advertisements, and finally connect them. In those years, the overwhelming platinum advertisements became a TV spectacle. Its dense advertising has created the most advertising in China. As soon as I turned on the TV, three or two people would jump out and talk about it over and over again. Most people don't know what is contained in the brain platinum, but for advertising, they let the store buy it to extinguish the fire, which also proves that Chinese consumers are the stupidest in the world.

Liu Yun still remembers the old white TV at home, the continuous broadcast of platinum advertisements, and the classic advertising term. Although this is the case, it seems that there are rules on it, but it is useless to let outsiders take advantage of it.

But now I'm not sighing that at this time, I want to think of an advertisement that is comparable to the platinum effect of the brain. Nowadays, people are immune to TV advertisements. Even after a round of advertisements, they don't know what they are talking about, so they have to give some strong news. Suddenly, Liu Yun quickly had another idea, that is, to make the advertising time of the TV stations as unified as possible, and then broadcast their advertisements, which is believed to bring greater results.

But in this way, the money needed is also huge, but does Liu Yun still care about money? He is still worried about how to use the tens of billions in his account.

At this time, we are discussing the problem of the official website page with some staff. With superb technology, some relatively high-end programs have been implanted, which makes those programmers stare and sigh. Finally, with the help of Liu, the whole website is more technological.

Then after improving some basic information, the functions given by Yunping will be displayed one by one. Of course, the display is just a concept, and no one will foolishly put confidential documents on the website.

After all this, the company's network department began to test the server, and then waited for Liu Yun's order. Before that, Liu Yun still needed to contact the TV station to determine the time.

"How's the contact going?" Back in the office, Liu Yun asked Yu Ling. I told her to contact the TV station earlier.

"Most local satellite TVs agree as long as the price is no problem, but domestic satellite TV is relatively bumpy, and the basic local satellite TV is easy to say, but there are two remote satellite TV stations that are very big..." Yu Ling said helplessly, "So they said that the advertising expectations are full!"

"Which two are you talking about?" Liu Yun asked.

One is HN Satellite TV, which has created a series of famous brand programs, which have had a wide impact at home and even abroad, and has a strong brand position in entertainment media. Many programs have been popular all over the country for a while.

Another one is JS Satellite TV, which is basically the same as the previous one, but their clean-up rate can exceed the sum of other ignores.

"Is there a price problem?" Liu Yun frowned. Of course, he hoped to be perfect.

"I think it should be!" Yu Ling nodded and said, "I checked their advertisements and found that there were still some fake advertisements!"

"It's easy to say in terms of price!?" Liu Yun was puzzled. He just told Yu Ling not to worry about the price.

"But they are not just in terms of price!" Yu Ling was embarrassed and said, "For example, the person in charge of this area is bribed by a businessman with false advertisements. Naturally, he will not talk about them!"

Liu Yun was stunned. He felt that Yu Ling said it well. At present, there is naturally no problem with the CC series. There are only two local satellite TV stations left. Of course, we still need to think of a way now.

"I think you should be looking for their staff, not their person in charge. In another way, don't contact TV through them, just come to the door!" Liu Yun said thoughtfully, "I think it should be fruitful!"

"Well, I'll try it!" Yu Ling nodded and said.

In the afternoon, Yu Ling came to the door again and said excitedly, "Sure enough, you are right. I'll find their supervisor first and show that he is willing to pay a high price. He immediately agreed, but he wants you to go with them

Local TV stations naturally need to drive out to talk to them. Thinking of this, Liu Yun can't help but feel that his company is still a little young. He wants to speed up and let advertisers automatically come to him.

He took a helicopter directly to HN, because Liu Yun's price was not suppressed, but it went smoothly. But when he saw those people looking at the peppers, he was so good that he trembled.

However, when it came to JS Satellite TV, something went wrong. First, the local person in charge was more than half an hour late, and then the two responsible people had a big belly.