Chapter 136 Advertising endorsement
In the list of 30 candidates for the European Footballer of the Year in 2009, in terms of the national team, the European Cup champion Spain continued its strong performance last year. Six players of the Matador, who won 10 games in the world preliminaries, were shortlisted this year. Sena and Ramos, who were in the top 30 last year, disappeared, and the Champions League semi-finals. Iniesta, who scored the winning goal, was successfully shortlisted. The strong rebound of Brazilian players is a highlight. Last year, only Kaka was selected in the Samba Legion. Because the Brazilian team won the championship in the Confederations Cup, the World Cup qualifiers were also smooth. There are as many as five finalists this year, second only to Spain.
Four people from England and France were shortlisted, tied for third place. Terry's joining made the Three Lions coached by Capello much better than last year, while Henry's recovery and Gulkuff's rise allowed the Gaul roosters who contributed Benzema and Ribery last year to stand side with England. In the African region, which qualified for the 2010 World Cup, two people ranked in the top 30.
The European Golden Globe Awards will be won by 96 journalists from all over the world by secret ballot. The final results will be announced on December 1.
As soon as the list of 30 people was announced, it immediately set off the warm-up of the European Golden Globe Awards. It has also become the focus of discussion about who will eventually become the European Golden Globes this year.
On the way back and forth from training, when Zhang Yang was stopped by the reporter for the interview, he had one more question asked, that is, his views and predictions about the 2009 European Golden Globe Awards. To put it bluntly, the reporter also has a purpose. Everyone knows that Zhang Yang's personality is relatively strong. They think that Zhang Yang will definitely say to himself. I am very confident to win the prize. As long as Zhang Yang says so, this must be another topic for hype.
However, what surprised them was Zhang Yang's attitude in the interview.
"I don't think I will win the prize. Let's talk about winning when I win the Champions League."
The Catalan media were overjoyed when they heard the news. In their opinion, they were happy to show weakness and showed weakness to Messi. The relationship between Zhang Yang and Barcelona is not very good. They are naturally quite excited to see the arrogant Zhang Yang 'head down'.
However, in the same sentence, different people have different views.
When the Italian media reported on this matter, the words they still used were still 'arrogant'. In their opinion, Zhang Yang's words were not to show weakness to Messi, but red. Naked. The naked battle slogan, this Manchester City captain, is a championship slogan for the Champions League champion.
Obviously, the Italian media knows Zhang Yang very well, and their reports and analysis are in place.
Although he only entered the Champions League again after many years, and Manchester City can be regarded as a complete new player in this Champions League, Zhang Yang is not afraid at all. He really has a desire for the championship.
Cristiano Ronaldo and Messi have both won the Champions League, and the proud publicity will naturally not be willing to be behind these two!
On 10.25, in the tenth round of the Premier League in the 2009/2010 season, Manchester City defeated Fulham, who has recently had a good momentum, Zhang Yang, Tevez and Wright. Phillips, the three of them scored one goal each in the game, ensuring that Manchester City could score three points smoothly.
In addition, in this game with Fulham, Zhang Yang scored a goal, which is also of special significance to Zhang Yang.
At present, since his transfer to Manchester City, Zhang Yang has scored 36 goals in the Premier League last season, 2 goals in the FA Cup, and 2 goals in this season's Champions League qualifiers. Counting this game, he has scored 7 goals in the Premier League this season and in the Champions League this season. Three goals were scored.
The goal scored byand Fulham in this game is Zhang Yang's 50th goal for Manchester City in the official game!
This is memorable for both Zhang Yang and Manchester City.
Less than a year after coming to this team, he scored 50 goals for this team. Zhang Yang has also become the most efficient scorer in the history of Manchester City. Of course, if this range is expanded, he is also the most efficient scorer in the top five European leagues in the last decade of the Premier League!
For Manchester City, it shows that their captain has fully integrated into the team and is leading the team to run forward.
"Fifty Balls Commemoration! Zhang Yang leads Manchester City forward!" - This is the post-match headline of The Times.
Compared with the neutral position of the Times, the Manchester City Evening News is more direct and leaky: fifty balls! Long live Zhang Yang!
In the next round of the league, Manchester City was tied zero by Birmingham on the road. It is worth mentioning that Zhang Yang did not appear in the game, and he did not even enter the list.
Obviously, Manchester City is working hard for the Champions League and Standard Lige match next week. Perhaps in their opinion, the frontline combination of Tevez and Rovinho can ensure that they can defeat the weak Birmingham in the away game. Unexpectedly, Birmingham is very single. Even at home, it is still a pair of iron barrel arrays. There is no concealment that they want to get a point. In the face of such Birmingham, Manchester City shot as much as 21 times in the whole game and still failed to score a goal.
After this game, Manchester City still ranked fourth, with 23 points, and the leading Chelsea's points reached 27 points. However, objectively speaking, Manchester City did not fall behind. This "Golden Yuan Team" still maintains its competitive power for the league championship.
On January 3, 2009, on the fourth match day of the Champions League group stage, Manchester City won 1-0 at home. Zhang Yang made a pass and a shot in the game to help the team win the opponent. The victory of this game is expected by everyone, but it is still of great significance to Manchester City.
After winning this game, Manchester City won all four games in Group H of the Champions League, reaching 12 points, 8 points ahead of the third-ranked Alkmaar, which also means that Manchester City won the group qualifying right two rounds in advance, and they reached the top 16 of the Champions League.
And considering that Juventus currently have only 7 points, in the next game of the group stage, Manchester City only needs to beat Alkmaar away, and Manchester City can lock in the first place in the group one round ahead of schedule. Lay a good foundation for the knockout.
On January 1, 2009, Manchester City defeated Burnley 5-10 at home. Zhang Yang scored twice in the game. He scored 9 goals in the Premier League this season, but he is still behind Torres. Liverpool's striker has been in a quite hot state since the start of this season and is currently leading with 10 goals. Sagittarius list.
This also makes a league two weeks later particularly eye-catching. Manchester City will play away against Liverpool. At present, in the league table, Manchester City ranks third with 26 points and Liverpool ranks seventh with 19 points, comparing the fierce competition between the two teams for points. The competition between Zhang Yang and Torres on the Premier League striker list is really fierce.
After the match with Burnley, it is a two-week national team match day. For other international players, they still need to travel a long way back to China to participate in the national team's game. However, for Zhang Yang, who does not have a national team game, is also busy these two weeks, because he has to shoot advertisements, some because of the game The intensive and long-term backlog of advertising endorsement activities have to be completed in these two weeks.
The advertisement endorsed by Zhang Yang for Nike has long been shot, and the post-production and processing has been ready. On November 10, Nike began to launch advertisements endorsed by Zhang Yang around the world.
This can be said to be overwhelming publicity.
In New York, Paris, London, Athens, Berlin, Lisbon, Rome, Milan, Rio de Janeiro, Tokyo, Hong Kong, Shanghai, Beijing, in these metropolises around the world, Zhang Yang can be seen wearing Nike for him. Special customized jersey, advertising endorsement film wearing Nike sneakers to play football.
Burst shot, long shot, header, grab point shot, make-up shot, wonderful goal after too many people, free kick direct goal, Zhang Yang is simply a shooting machine.
And his advertising words in Nike's endorsement are also particularly eye-catching: I'm Zhang Yang, I'm going my own way, in front of me is the crown of glory, and others are talking about me? They are afraid of me.
Nike has always been known for its personalized remarks and ideas. This time, it is obviously no exception. Zhang Yang is a highly controversial superstar, which is loved and admired by young fans. He was invited to endorse Nike. With such an arrogant advertising slogan, it immediately set off a Nike craze around the world. It also made Adidas, who was a little indecisive and not sharp enough to choose to cooperate with Zhang Yang, regret not falling.
In addition to Nike's advertising.
The advertisement of a Chinese car brand endorsed by Zhang Yang was also filmed at this time. For this cooperation, this Chinese national car brand attaches great importance to it. In the words of their senior management, this is the best opportunity to bring their car brand to the international market. In a sense, this opportunity is really worth cherishing. It is naturally the best choice for a national independent brand to ask the Chinese people to endorse themselves. However, there is a condition that the spokesperson must have global influence. Zhang Yang is such a most suitable spokesperson. His global influence continues to rise. As one of the best superstars in today's football world, Zhang Yang's fans are cheering for every goal in Europe, America, Asia, Africa, Australia, and all over the world! Such publicity is definitely the best choice.
PS: I fell asleep on the table. When I woke up, I was dumbfounded when I saw the time and quickly typed the words. Today's fourth update, this is the first update, and there are three more.
It was not updated on time. Let's scold, pig head has nothing to say. I'm really tired these days.