Chapter 62 Tree Ridge Wine
Liu Wei's action was very fast. It was less than a week. After only three days, he came to see Zhu Daidong with the renderings of the new packaging, the new wine bottle and the new wine label. These sprinkles will not be sold until the new packaging, wine bottles and wine labels are replaced. Therefore, his speed directly determines whether Zhu Daidong can complete the task.
In this matter, because Yuan Ping did not want to leave the impression of pulling back, Liu Wei almost regarded this matter as the top priority of the winery now. He personally went to the packaging factory and the glass factory and urged their best designers to work overtime to design, which gave him the current speed.
Zhu Daidong's hundreds of boxes of high-quality goods can't be sold out, which has nothing to do with him. But if this batch of wine cannot be sold for a long time because of him, he may become the shield of Zhu Daidong. He doesn't want to do this, and Yuan Ping doesn't want to do the same.
Seeing the renderings, Zhu Daidong was basically satisfied. He could see that the people who designed these outer packaging, wine bottles and wine labels were still thinking about it. The shape of the original round vinegar bottle has been changed to a square, which looks very elegant and generous. However, Zhu Daidong put forward different views on the color of the outer packaging.
The color of the outer packaging on the rendering is dark red. He felt that it was not eye-catching and wanted to change it to bright yellow. At the same time, on the outer packaging, he felt that in addition to Chinese, he also needed to add English. Although this has no practical effect, the English on it can make people feel classy. And he wants to add some more patterns to the edge of the wine bottle. Of course, the three words of Shushuling also have to be changed, and the words mentioned by Chen Shuli have reached him.
"These are the things that need to be changed. When do you think it can be done?" Zhu Daidong told Liu Wei the places to be changed one by one.
"I'm going to run again today and try to finalize it today. Let them hurry up to proof. When you finally confirm it, you will produce it immediately, no more than three days at most." Liu Wei thought for a moment and said. These things are not complicated, and they are easy to produce. As long as the design is finalized, two days is enough.
"Then thank you for your hard work, Director Liu. By the way, I want to order a few more large wine bottles, which should be at least 1.5 meters high, and the proportion should be exactly the same as the wine bottle containing the wine. I don't know how much it will cost? Of course, I will pay the money myself. Zhu Daidong thought for a moment and remembered another thing.
"The cost of the wine bottle is actually not high. I asked the glass factory to customize it. How many do you want?" Liu Wei asked.
"Let's order five first." Zhu Daidong thought for a moment. Xiangshan Villa must have one. In addition, if you go to the county to contact the sales point, you can also put one at their door and use the wine bottle as a billboard. The effect will definitely be good.
"No problem." Liu Wei wrote down Zhu Daidong's request in the notebook.
The next day, Liu Wei took the sample to find Zhu Daidong. The sample and the renderings still gave people a different feeling. Seeing the new packaging, wine bottles and wine labels, Zhu Daidong was very satisfied. He is in charge of this matter, so he doesn't need to ask the leader anymore, so he asked Liu Wei to inform the packaging factory and the glass factory immediately to produce it immediately.
Because there is no change, Liu Wei only needs to call the packaging factory and the glass factory this time, so that they can produce it immediately and strive to produce everything within two days. At the same time, he also instructed the winery to start unpacking the high-quality goods in stock, and can it as soon as the new packaging, wine bottles and wine labels arrive.
Four days later, that is, the eighth day after the township party committee formed a resolution, Zhu Daidong got the first piece of tree ridge wine with a new packaging. The packaging of the wine box is similar to the outer packaging of the wine, with a bright yellow base color, and the three big black characters "Tree Ridge" on it are very eye-catching. The following is the manufacturer: Shuuling Winery.
On the side, it is about the introduction of Shuling wine, while on the back side is the English version, which looks very classy and has a sense of the times. Open the wine box, and there are twelve bottles of wine in it. Pull out a bottle, and the packaging on it is almost a reduced version of the wine box. After taking out the square wine bottle, it is eye-catching. The wine label on the bottle is basically similar to the front of the package, but there are more lines of English below.
Uncow the lid, Zhu Daidong took a sip, good wine. People rely on clothes, and wine depends on bottles. When the bottle is changed, it seems that even the wine inside is more delicious.
"Factory Director Liu, thank you for your hard work. You can design, produce and replace all the packaging, wine bottles and wine labels in just eight days. No matter what the sales situation of this batch of wine is, I thank you very much." Zhu Daidong said sincerely.
"This is what it should be. Compared with me, no matter how much pressure you are, there is not much time left. Director Zhu, you have to work harder." After Liu Wei saw these original high-quality products with new packaging, he was very shocked and deeply touched. He now understands why the boutique can't be sold.
"Factory Director Liu, if I can exchange this batch of wine for 10,000 yuan in the next 20 days, do you plan to rebrew the fine old white dry?" Zhu Daidong laughed and said that although some of Liu Wei's actions made him not angry, Liu Wei still had the ability, so he did not mind helping Liu Wei.
"This can only be decided by the factory's research, but I think that as long as the market approves it, the factory should re-produce it." Before Liu Wei saw these repackaged boutique Lao Bai Gan, he had no confidence in Zhu Daidong. But now seeing these original boutique Lao Baigan, which have been renamed Shuling Wine, he suddenly has a feeling that Zhu Daidong has a chance to win and Shuling Winery will also usher in a new development opportunity.
"Well, Director Liu, has the advertising wine bottle been made?" Zhu Daidong asked.
"It's done. There are five in total. Now they are all in the factory, and the cost is 20 yuan each. Whenever you want it, I'll have it pulled for you right away. Liu Wei said.
"No hurry, let's go with those wines then." Zhu Daidong nodded and said.
After Liu Wei left, Zhu Daidong took out two more bottles of Shuling wine and went straight to the secretary's office.
"Secretary, Shushuling wine has come out. Thank you for your mention. Now I don't have money, so I'll use two bottles of wine." Zhu Daidong walked in and said with a smile.
"Look." Chen Shuli put down the materials on hand, picked up a bottle of wine and looked at it carefully. Yes, just after changing the packaging, the grade of the wine has improved a lot.
"That's need to say, especially the three words 'tree ridge', which is magnificent, chic and elegant, and adds a lot of color to the wine." Zhu Daidong joked that his relationship with Chen Shuli has been rapidly getting closer, and in dealing with this batch of wine, the two are actually on the same line.
"In this case, is my word worth two bottles of wine?" Chen Shuli pretended to be annoyed.
"But even if you kill me now, you can't afford it. There are thousands of bottles of wine." Zhu Daidong laughed and said.
"Dai Dong, the Standing Committee has formed a resolution. How sure are you that you will turn these wines into 10,000 yuan in the next few days?" Chen Shuli put down the wine bottle and asked in a straight question.
"Ten times." Zhu Daidong said faintly that he had no way out now and must complete this task.
"As long as you have confidence, don't worry about that resolution. It doesn't say that you can't buy this batch of wine by yourself. If you can't take out the 10,000 yuan, I can find a way for you." In fact, Chen Shuli has long thought of a way out. Even if Zhu Daidong did not sell the wine within a month, he can first make up 10,000 yuan to pay the enterprise management fee. Those wines can be sold slowly, and it will always be sold for 10,000 yuan.
"Thank you, secretary." Zhu Daidong didn't expect that there was still this loophole in the party committee's resolution, but he said firmly, "I believe that this batch of wine will definitely be sold."