Chapter 27 The first advertising business

"I'm here to attract advertisements!" Wang Zhengfei said.

Pulling advertisements, the editor-in-chief is a little dumbfounded. What kind of world is this? It's actually pulling advertisements on their heads. Is he not awake or is the world too crazy? He didn't listen to books and pulls advertisements to their magazines. They rely on advertising for a living. How can they still advertise? .

"Zhengfei, you're not kidding, are you?" The editor-in-chief asked.

"Of course not. I know that the situation of the magazine is not very good now!" Wang Zhengfei's words made the editor-in-chief a little embarrassed, but what comforted him a little was because of Myth, his recent results improved, which was also the reason why he did not get up to drive people away.

"So you need to advertise more!" Wang Zhengfei said with a smile, "Don't be angry with the editor-in-chief. After listening to me, what the magazine needs now is an advertisement that is not expensive but has a first-class effect!"

Instead, the editor-in-chief smiled and said, "So, do you have such a platform?"

"Yes, a month ago, I started a social networking website with a few friends called Renren!" Wang Zhengfei said lightly.

The editor-in-chief almost laughed out loud, and a website that had been founded for a month dared to come to attract advertisements. He was crazy about money!

Wang Zhengfei saw a smile on the corners of the editor-in-chief's mouth, but he didn't care, but continued: "Although our website has just been established for less than a month, there have been more than 30,000 registered users!"

30,000 people, a website can exceed 30,000 people in a month. What kind of concept is this? This is not like a website that has just been established for a month, but like a website that has been opened for a long time. Such achievements are too strong. Although he is not engaged in a website, it does not prevent him from understanding this difficulty. Of course, such as Guo Wang Zhengfei didn't lie.

Next, Wang Zhengfei's words gave him a greater shock, "Our website adheres to the real-name system, and more than 30,000 users are registered under the real-name system!"

Nowadays, the anonymous system is popular on the Internet, and many people even think that this is the true meaning of the Internet, so it is normal for one person to register several accounts, but Wang Zhengfei said that their websites are real-name systems, and everyone can only register once, which means that there are more than 30,000 users, not three. There are essential differences in more than 10,000 accounts. Usually, as long as more than half of the user data of the website is real and effective, it is very good.

And most importantly, the creation of this miracle is only one month.

"And we are mainly facing students. In the previous month, because the students went home on holiday, the effect was not very good!" Wang Zhengfei said with the corners of his mouth.

The editor-in-chief suddenly felt speechless. The effect is still not good. If the effect is good, then no one else will live.

"With the beginning of school, a large number of students will return, and we will include other universities in the university town into Renren.com in a short period of time. We expect that within a month, the number of registered users will soar to at least 100,000, and to 1 million in half a year. It's not difficult to spread the tentacles all over the country!" Wang Zhengfei said confidently.

"One million in half a year!" The editor-in-chief can't believe that compared with ordinary traditional enterprises, network companies have always appeared as upstarts. Whether it is customers or scale, they usually show a blowout development, but one million in half a year is still a terrible number.

Tencent QQ is aggressive. It only reached one million registered users after a year, and it is still a false name system. Half of the users do not have it, which is far from being compared with the real-name Renren network. Of course, at that time, the popularity of computers and the Internet in 1998 was far from comparable to today five years later, but such as If it is really as good as what Wang Zhengfei said, Renren is definitely the next Tencent, even stronger than Tencent.

"Yes, don't think it's impossible. Our Renren mainly faces users are students, and in just one month, our Renren has 30,000 registered users of teachers and students in F University. It can be seen that our website is very in line with the current trend of college students, because only F is allowed. The relationship between the registration of students!" Wang Zhengfei said linger, "Editor-in-chief, do you know the total number of college students in school this year? There are 14 million, which is such a huge number. In the case of Renren.com, there is no website that is more appealing to college students than us. As long as it can be recognized by one-tenth of college students, it is extremely easy to break through one million!"

Originally, I thought that breaking through to one million people in half a year would be like a fantasy, but after Wang Zhengfei's analysis, the editor-in-chief felt that it was not so difficult to achieve the astronomical figure.

The editor-in-chief now gradually understands why Wang Zhengfei is so confident to pull advertisements. There are 30,000 real-name registered users, and he also has the confidence to pull advertisements, and he is growing anytime and anywhere.

"However, that's not the reason why we have to advertise with you, is it? If you want to advertise, I think many places are much better than your Renren Network!" The editor-in-chief said without saying anything.

"Yes, that's right. In comparison, we are just rising stars. There are many media with better advertising effects than ours, and many websites better than us, but I think the editor-in-chief should be very clear about how much the advertising prices are!" Wang Zhengfei just smiled and continued to say that those advertising prices are undoubtedly unaffordable by this declining magazine. The best effect is the advertising of CCTV's prime time, but they are absolutely impossible to afford such a price.

"I think so. The magazine reports some news anecdotes in the entertainment industry. The customer group it faces is mainly young people who are chasing stars, and the people who are chasing stars have the most potential for college students to consume. It happens that our Renren Network is facing the most IN, the most fashionable one among college students. So I think there is a basis for complete cooperation between us!" Wang Zhengfei continued.

The editor-in-chief pondered for a while and said, "Zhengfei, you have convinced me that it may be a good idea to advertise on your website, but I also want to ask carefully about the price and time of advertising!"

"Now we have the best banner advertising position at present, 50,000 yuan a month. At present, we only sign a one-month contract, which is calculated as a one-month cycle!" Wang Zhengfei didn't sign a long-term contract so easily. Now Renren is in the stage of rapid development. If he signs a long-term contract for a year and a half, it won't be a loss, and advertisers will make money.

"Oy!" After thinking about it, the editor-in-chief thought about it, and the price was reasonable.

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Everyone, give me some strength. There are only five updates for 2,000 collections, and they are not capped!

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