Chapter 38 Get on the right track [Second Update]

Time passed day by day, and a month of time was fleeting. At the beginning of October, the rapid expansion of Renren became more and more fierce in this month. At the end of September, Renren registered users exceeded 100,000, and the number of online users also exceeded 10,000. At the beginning of October, the number of Renren increased to 140,000. People, who have included the universities in the university town in one fell swoop. Owning Renren.com is already the most IN thing in the university town. The degree of popularity of students is not inferior to QQ. According to statistics, among the registered users of Renren.com, the average time to log in to Renren.com has reached half of QQ, which is really a phase. When a terrible number.

Renren has expanded rapidly.com. In addition to Wang Zhengfei and others who are extremely happy, the happiest thing is the magazine boss that Wang Zhengfei originally belonged to. They advertised on Renren.com. The faster Renren.com develops, the better the advertising effect of their magazine. It turns out that at the beginning, his seemingly irrelevant Advertising has completely returned to the cost. The sales volume of this month's magazine has increased by 40% on the original basis, which can be said to be very happy. Now that the one-month advertising contract has expired, the editor-in-chief has made up its mind to increase advertising investment. At the beginning, 50,000 yuan could make people's online banner advertisements in the most obvious place, but Now, it is estimated that you can only advertise in a general position. With the rapid expansion of Renren, some companies have come to advertise.

From the beginning, I had a headache for advertising, and I couldn't pull advertising. A month later, several companies came to ask for advertising. The speed of change was so fast that Xu Jiahao and others were a little caught off guard.

Compared with a month ago, Renren didn't even have room to choose advertisements at that time, but now Renren can easily choose advertisements.

However, Wang Zhengfei has already told me not to put any advertisements in, otherwise it will destroy the image of the whole network, and the number should not be too many. Occasionally, users may not feel anything about a few advertisements, but once there are too many, it will only make users feel annoying, and it is very annoying.

Another gain is that the membership system launched by Renren has been fully recognized. Originally, many users were quite dissatisfied with Renren's practice of dividing users into three or six nine. Why do others enjoy more services than themselves?

But in the end, I accepted the fact. After all, they paid for it, and it seemed natural for them to enjoy more services. In addition, it was later found that after the introduction of the vip system, the services they can now enjoy were not affected by this. In the end, some of them joined the membership plan. In the middle.

And most of the users quickly accepted the membership system of Renren. After all, this is not forced to join, and it costs ten yuan a month. For today's college students, ten yuan is really not a lot of money. You can save it by not eating a meal.

And after joining the VIP program, you can enjoy the latest gift system with exquisite designs. Looking at all kinds of dazzling small virtual gifts, they are immediately sought after by students.

College students are originally the most fashionable and novel ethnic group. Now they can have such cool virtual items. Can they not like it?

And these gifts can also be given to friends during the Spring Festival, which is not expensive and saves money.

Of course, these gifts are also bought by money, which is not included in the membership fee of 10 yuan, but they are not expensive and are absolutely within the tolerance of college students.

This is Wang Zhengfei's plan. Anyway, it's not to force others to buy it, but if you open a membership, don't you have to buy some virtual gifts? Otherwise, why did you open it? When others give you a beautiful gift, you can't accept it safely, right? You have to pay attention to a gift!

Wang Zhengfei wants to drive the consumption of college students in such a way!

The effect is quite obvious. Although it is only the first month of the launch of the gift system, virtual gifts are not too expensive. Usually, a small gift is one cent. However, relying on the sale of endless small gifts, Wang Zhengfei still earns more than 100,000 yuan a month, but he invested in everyone before he covered the heat. In the expansion and development of the Internet, he is still a poor man.

Now the development of Renren is on the right track. The next step is to expand the sphere of influence of Renren from the university town to the universities in the city, and even the universities in the province, and then use this as the basis to radiate the whole country.

Of course, when seizing the province's universities, market seizing operations in several first-tier cities, Yanjing, Shanghai, Shenzhen, Tianjin and other cities should also be launched at the same time, while no one has noticed and entered, seize these places.

As we all know, the popular trend of these big cities has always been the vane of popular culture in various cities across the country. As long as you have a firm foothold in these cities, it is only a matter of time to win the national market.

Of course, all of this is still only planned on paper, because there is no money.

After each round of rapid expansion, Wang Zhengfei will face the problem of lack of money, which is different from the previous tens of thousands of yuan to solve the urgent need for a while. This time, if you want to seize the whole province and some first-tier municipalities directly under the Central Government of the country, and even to seize the national market, the huge capital gap is enough for Wang Zhengfei to make his The hair has been scratched off.

The simplest way is naturally to wait for the venture capital to find themselves. According to the speed of Renren's development, it is only a matter of time to be found by the venture capital. They are not blind. On the contrary, their sense of smell is extremely keen, and it is impossible to be indifferent to such a big cake.

To be the truth, Wang Zhengfei is unwilling to give up part of the company's equity to those venture funds. Although there are half of the pros and cons, no one can say whether it is good or bad.

However, Wang Zhengfei can't control it for the time being. Another thing is urgent, that is, the "Big Man 2" he participated in before is finally going to be finished. The crew has sent a notice to come to the press conference. After all, he is also a very important supporting role.

Wang Zhengfei couldn't refuse. First of all, the crew has always taken care of him, and he is embarrassed not to go, and now it is also during the National Day holiday, so there is no reason for him not to go.

So after thinking about it, Wang Zhengfei still bought a ticket to Shanghai and then transferred to Hengdian.

Wang Zhengfei is still a little excited when he is about to go to Hengdian for the second time. This is the starting point of his career.

But I didn't think about it, so I embarked on another road!

The end of the second volume

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Some people say that the book group of this book is difficult to find, so let me say it again. The QQ group is: 96491353

Seeing that the collection number has just exceeded 3,000, I'm entangled! I failed to apply for Sanjiang for the second time. I'm ready to go to Sanjiang. I can't think the collection of this book is more than ten thousand. Everyone is awesome. I'll recommend it tomorrow. It's awesome!

There is a third update at ten o'clock. Please pay attention to it!

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