Chapter 397 A blockbuster is the king
This time for Wang Zhengfei's new film, Gao Yan also released a message. This time, "After the Ascension" as the annual drama of Star Entertainment in 2007, everything should take the shooting of "After the Ascension" as the top priority, and the resources and money take the crew of "After the Ascension" as the top priority.
There is no problem with this, whether it is Liu Yu, who is filming My Youth, or Ning Hao, who is preparing to shoot Ip Man 2. Wang Zhengfei's realm is too far away from them. When they entered the company, Wang Zhengfei's status was already very stable. No one can shake Wang Zhengfei's position as a brother, so from the beginning, they are used to this. They are used to the company's resources, first satisfy Wang Zhengfei, and then their situation.
Gao Yan has set up a special fund. As long as Wang Zhengfei needs it, he can be transferred at any time without an upper limit. Basically, as long as Xingchen Entertainment has it, he will smash the pot and sell the iron for him. Of course, this is just a saying. It is really impossible to have such a thing. With the current family background of Xingchen Entertainment, even if It is "After the Ascension" to be filmed according to the scale of Hollywood's top blockbusters, which is more than enough. Wang Zhengfei is not worried at all.
If there is a cost that can be compared with a Hollywood blockbuster, there is only one thing, that is, stunts. This time, Wang Zhengfei really intends to burn money, and it is a big burn. Compared with the last time of "Qin Shi Ming Yue", this time "After the Ascension" is dozens of times more than that of times that of the Hollywood blockbuster. According to the capital standard, the production cost of the mainland is not amazing. It should be said that it is exaggerated. According to the news given by Yang Guang, if you can really burn money according to the standards of Hollywood blockbusters, the effect will definitely be far greater than that of "Qin Shi Mingyue". Even if you make so much money in 3D, it is enough to make The eyebrows and hair of the characters are clearly visible. Although it is not as exaggerated as the Japanese Final Fantasy, you should know that the character's hair is as much as half as that of real human beings, but it turns out that such exaggerated stunt effects have not saved the box office of Final Fantasy. It was a mess. If you think that the simple and heinous story plot in the United States can run the world with countless stunts, it is wrong to think that stunts are invincible all over the world. Even if the plot is a little lame, it is not the plot, and the most important thing is that everyone has no idea about the plot of the Hollywood blockbuster. Yes, today this American saved the earth, and in two days, another American will save the earth. The earth has been saved by the Americans again and again, but for a movie like Final Fantasy adapted from a hot-selling game, the audience themselves has a considerable degree of expectation for his plot, and obviously the director did it. In the wrong direction, the audience's most important thing is cut off, so no matter how exaggerated his 3D effect is, it can't save the loss of Final Fantasy's box office.
But it is undeniable that the important surname of stunts, especially the fantasy blockbuster "After the Ascension", which is inseparable from stunts. If there is no stunt, then "After the Ascension" is equivalent to pounced, so Wang Zhengfei will pay special attention to the stunts of "After the Ascension". This time, Wang Zhengfei is in "After the Ascension" There is no end to the amount of money in stunts. At least this view has been recognized by Gao Yan. Gao Yan also feels that it is necessary to increase the investment in stunts in After Ascension.
Gao Yan also tasted the benefits of stunts. Finally, he knows why Hollywood companies have successively invested in the line of blockbusters, and countless blockbusters with stunts have been born one after another. This benefit is not a little bit, which is the biggest problem for the development of Chinese films. What's the reason? In fact, it's still that the screenwriter is not good enough!
There are many directors who can't find suitable works to shoot, not to mention excellent works, so many directors can only make some bad films. Wang Zhengfei, a self-produced and self-produced director, is not without, but only a few. Most directors have to wait for the arrival of excellent scripts. Ning Hao can I've been waiting for Crazy Racing, and since Crazy Stone, I haven't worked like this for several years.
And those excellent works basically have a good story and creativity. For example, the rare masterpiece in recent years, Infernal Affairs is actually a very good script, which finally made Infernal Affairs sell well at the box office.
If the script is not good, it will be difficult to sell well at the box office. At least the reputation is not much better!
And Hollywood blockbusters are different. Although the plot of Hollywood blockbusters is really tangled, except that the Americans have saved the earth again today, that is, the Americans have saved the earth again tomorrow. Although there are many classics, the blockbuster model is like this, but the audience is very happy, because everyone They have all give up on the plot. It's better to watch the special effects at ease.
The probability of a good script is too low. Except for Wang Zhengfei, most of the good scripts often come from the inspiration of the screenwriter. As a result, no few excellent movies can be found in a year, but other movies can still be sold well, relying on movie stunts, while movie stunts are not. Basically, as long as you are willing to spend Money and movie stunts are not bad, which causes more and more companies to invest in the ranks of blockbusters. Stunts are becoming more and more realistic, and the role of screenwriters is actually invisibly reduced.
Makes blockbuster movies can be mass-produced. Of course, these blockbuster movies may not be excellent and good movies, but no one can deny that this is not to make money, and Gao Yan's purpose is to make money. Anyway, he doesn't feel that he is so elegant. He only feels that he is still a businessman full of copper. As for the elegance, let others be responsible for it. He just needs his own movies to sell well.
Of course, it's not that mainland film directors can't see this road, but they just see it. So in the past two years, they have been playing with Chinese-style blockbusters, but seeing it doesn't mean that they can do it. China's market is actually so big. It's really hard to support Chinese blockbusters, so now they are only We can only try to make some Chinese blockbusters first, so that Chinese audiences can get used to the feeling of watching the so-called blockbusters, and then talk about the problem of making a lot of money.
Facts have proved that this method is quite effective, but in five years, Chinese films have developed from a box office of more than 100 million dollars to more than 100 million US dollars, which shows that this statement of cultivating the market first is actually very true. The market really needs to be cultivated, and it is well cultivated. Do Chinese people have no money? Yes, just look at the average. It seems that there is no money, but in fact, there are still a lot of rich people. What's more, the proportion is not high, but the total number is very large. What's more, watching a movie is really not a very luxurious consumption. The potential of this market is very large. Once you get used to watching movies, you can't quit, especially blockbusters, if If they don't go to the cinema, they can't experience the shocking feeling, which forces them to enter the cinema to watch blockbusters. The feature film can be bought and watched at home, because the main thing is a plot, but the blockbuster actually doesn't have a complicated plot. It's just that's just the content, and it doesn't go into the movie. The hospital is doomed not to enjoy the extreme.
This is a strategy to make money at a loss. Of course, Wang Zhengfei doesn't need to go through this moment. Wang Zhengfei was born and advanced this process for several years. With the huge market support abroad, others are still carefully groping for it. At the time of the film road, Wang Zhengfei has already opened up the road of blockbusters with huge financial support, and Wang Zhengfei's birth has in fact caused the early prosperity of the film market. At this time, the box office of the film in the same period was much higher than that of those movies known by Wang Zhengfei in his previous life. This is all the influence of Wang Zhengfei, a time traveler. Although Wang Zhengfei, a time traveler, has also accidentally brought out a lot of works and eaten up a lot of film markets, but at the same time, it has cultivated more markets, which is not only destructive.
Therefore, when the bosses of a film company found that the box office of their company's works was much higher than they expected, they didn't know how happy they were, which was far beyond their imagination.
But they didn't know that this was the butterfly effect brought by Wang Zhengfei, who gritted his teeth.
However, the popularity of "Qin Shi Mingyue" and "Snow Leopard" made Gao Yan determine that he must take the road of blockbusters. All word of mouth is floating clouds, and making money is the king's way. It's like Zhang Jizhong, who was scolded dog blood, but in fact, it is not a mess. Of course, if you can have both word of mouth and box office at the same time. That's even better, such as Wang Zhengfei's "Qin Shi Ming Yue" and "Snow Leopard", "Qin Shi Ming Yue" itself does not have too profound humanistic connotations, nor does it expose the dark content of any person's surname too profound content, but for a commercial film alone, this is enough, and the subsequent "Snow Leopard" also makes Many people have nothing to say. This is a film of national resistance. If there is no connotation, will there be no connotation in the film that throws its head and blood for the nation?
When the nation is facing death, all kinds of ugliness and glory of people's surnames will be vividly reflected. All kinds of life are clearly reflected in the war. No one can say no. This is the perfect combination of commercial films and literary films!
(to be continued)