Chapter 688 Copy

Ask for automatic subscription... Chen Qinglian's business experience is very simple, that is, to observe first to see who is making money, and then analyze whether she can also do it. If it does not involve a very high threshold, she will copy the other party's business model.

She and her partners are very self-akoned. They don't touch any business that involves core technologies or requires unique advantages.

For example, some people design and invent products by themselves, and then find factories or investors to put them into production and sell, and some people have their own relatives to run factories, and they can get the internal price, etc.

Chen Qinglian's business over the years is actually more about being creative, making ideas, actively embracing some changes, and learning the latest sales skills and business models.

It's easy to say, but it's very difficult to do.

She and her partner have also failed and lost money, but because of two people, they encouraged each other and cheered each other, and finally survived.

Therefore, she feels that it is difficult for a person to stick to the back of things such as entrepreneurship. He must have a suitable partner who can always agree with your ideas and support each other.

After some analysis, Lin Hong finally came to the conclusion that her concept is actually a business plan with the least risk and the greatest probability of success.

The advantage of Chen Qinglian is that she is good at learning.

She will go to observe those existing businesses very carefully, especially in those places with huge traffic. What she likes most is all kinds of promotional activities.

If you find a pattern, it can be very attractive. It is initially expected that it can indeed make money, and it can be listed as an object that you can imitate.

Such as discount promotions, clearance sales, one-yuan stores and so on.

The imitation they do not mean to learn four different, but need to copy it all.

This is because they have tried it before, and it turns out that sometimes it is a very inconspicuous factor. It will cause a project failure.

So, in the early stage, they will not innovate in any way. Because such a risk is very high, they still can't figure out why the other party does this, something that seems inconspicuous. It may contain a big truth.

She told Lin Hong about a case.

As one of the largest financial cities in China, Shanghai has long appeared in major department stores and supermarkets, especially on Nanjing Road, which is a shopping paradise.

Once, Chen Qinglian went shopping with her partner and looked around to see if there was any suitable project to do.

As a result, they saw a large group of people shopping around two little girls at the door of a department store.

This situation is Chen Qinglian's favorite to see. She hurried to join in the fun and observe carefully.

The two little girls are about the same age as them, and they are very busy at this moment. One is responsible for collecting money, and the other is responsible for delivering the goods.

The product they sell is red wine.

Chen Qinglian took a look. The outer packaging of this kind of red wine is all in English, which looks very high-end.

But Chen Qinglian knows that in some professional wholesale markets. The wholesale price of such a bottle of wine is actually about five yuan.

Chen Qinglian couldn't speak. She stood aside and listened for a while, and then asked her partner to ask in detail. Finally, she found that they sold red wine, which was simply a huge profit!

There is only one grade of red wine. One is thirty-eight, and the other is fifty-eight. They said that they are on sale now. As long as you spend more than 50 yuan, you can get a free bottle of red wine.

Buy one get one free, Chen Qinglian and others have already played the routine that they can't be more familiar with.

Few people buy a bottle directly. Most of them come directly for two bottles for 58 yuan, which is equivalent to only 29 yuan for one bottle.

This sales strategy that takes advantage of people's psychology is also a routine that Chen Qinglian and others have been very familiar with before.

The two of them stood here and observed for a while and found that the other party's business was really good. After all, this is a very busy area.

These two people rent a table here. The monthly rent is estimated to be 2,000 yuan, but judging from the hot situation on the scene, they may be able to recover the cost in a day or two, and the rest is pure profit.

Chen Qinglian thought this model was very good. After discussing with their partners, they decided to start copying this model.

However, they didn't make red wine at first, but shampoo.

However, this small innovation has directly led to their sales shrink. Although they can earn dozens or hundreds of yuan a day, they are not at the same level compared with the previous two girls.

After selling out the inventory in her hand, Chen Qinglian no longer sold shampoo, but replaced it with red wine like the previous two. As a result, the sales were very good.

Later, they summarized the reason. The red wine in English packaging gives people a feeling that it is very high-end and expensive. It is easy to believe that it is easy to engage in promotions and activities. Shampoo is different. It is not a brand product, and few people are willing to experiment with their hair.

After this incident happened, Chen Qinglian summed up the experience of "olds innovate, they will live, and novices innovate will die".

In many future projects, unless she knows a lot about the industry, she will not innovate easily.

You should not only imitate, but also imitate in place, so as to minimize the risk of failure. After all, the road that others have taken has proved that this business model is feasible and can make money. You can follow the same model of the other party. Even if you can't reach the level of the other party, you can always make some money.

This method is especially suitable for novices to start a business.

If you want to be blue out of blue than blue, you must wait until you become an agdian and continue to optimize and improve the project before you can finally achieve the goal.

As long as it is increased by 1% every day, after one year, it can be increased to 37 times the original... And if it is reduced by 1% every day, there will be only 3% left after one year.

It can be seen that every slight improvement is very important and will unconsciously affect the overall development.

Of course, the concept is very important, but if you really want to make money, you still need extraordinary execution ability.

Lin Hong believes that Chen Qinglian can come smoothly, which is inseparable from her character who dares to think and do.

Many people have theories and methods, but they lack a willing to take risks and work hard.

The money-making mode of many businesses in life is very simple. When we see it, we will sigh how the other party makes money, but few people will spend time to study it in person.

There has never been a shortage of smart people in society. A thousand people may have thought of the same idea, but there may be only a hundred people preparing to do it in their own minds, and among them, only ten people may really do it and really regard it as their own career, perhaps only one left.

And Chen Qinglian belongs to the rest. Her personality is a little similar to that of Lin Hong. Once she wants to do something, she will spend a lot of time researching on it. Once it is confirmed to be feasible, she will start it immediately. RQ