Chapter 179 Box Office Popular

"Hasn't Anta always been focusing on the sports market?" Wang Zhengfei said that in his impression, Anta has always been an active sponsor of various sports competitions, and the spokespersons are mostly sports stars, focusing on the sportswear series.

"Now it seems that there has been a reform, and we have begun to turn to the casual clothing market. It is not just the sportswear market. In comparison, the casual clothing market is much larger than the sportswear market!" Gao Yan said, "A successful enterprise will not put all the eggs in one basket!"

"Well, that's right, I know!" Wang Zhengfei said that compared with Pepsi and Coca-Cola, Wang Zhengfei will be closer to national enterprises such as Anta, and the requirements for these enterprises will not be so high.

"Well, and now we can talk about the shooting of "Qin Shi Ming Yue". After "Crazy Stone" arrives, the funds are basically sufficient!" Gao Yan said.

"Are you really going to shoot?" Wang Zhengfei said, "If so, I can get about 70 million yuan, plus the company's share from Crazy Stone, which is completely enough!"

"This is the first time our company has made a movie with such a big investment, so we must be careful!" Gao Yan said. Whether the company can soar to the sky depends on this game!"

Although it is said that whether it is Immort of Life or Crazy Stone, it is the best of small investment movies, each of which can bring tens of millions of yuan of profits, but it is undeniable that compared with those large-scale films, although the risk of small-cost movies is relatively small, Yes, they earn less. Although those Hollywood blockbusters are as famous as their stunts are the world's top production costs, it is undeniable that they have eaten most of the box office of the annual film market.

For those movies with big investments, it is easy to break 100 million at the box office, but it is very difficult for small investment movies.

Big investment means big risk, but it also means big returns, which means gains and losses.

"If you start preparing now, you won't start shooting until the second half of this year at the earliest. There is enough time!" Wang Zhengfei said.

It's more than February 2005. With the preliminary preparation time, half a year is the minimum. "Qin Shi Mingyue" is not "Immort of Alived" or "Crazy Stone". There are not many things that need to be prepared. The shooting scenes are also limited to a certain place, but "Qin Shi Mingyue" needs to be A large number of scenes used need to be confirmed by Wang Zhengfei one by one, as well as various costumes and huge character relationships that also need to be confirmed by Wang Zhengfei one by one.

"This is our company's annual drama. It's a movie that exhausts all its strength. I'll leave it to you!" Gao Yan said solemnly to Wang Zhengfei as never before. Although it has been agreed for a long time, if he shoots "Qin Shi Ming Yue" one day in the future, then Wang Zhengfei will be allowed to be the director, the protagonist, the screenwriter and the screenwriter and the leading actor at the same time. There is nothing wrong with Wang Zhengfei's current ability.

But the director is a huge test. There is only one film that Wang Zhengfei really serves as a director. Whether he can be the director of such a large-scale film is a huge gamble.

Although there is another signed director in the company, Ning Hao, in terms of trust, it is far from Wang Zhengfei's position in Gao Yan's heart. Since Gao Yan has known Wang Zhengfei for so long, Wang Zhengfei has never let him down and can always do things. The best.

"Yemp!" Wang Zhengfei nodded solemnly. Naturally, he would treat it with great solemnity. His investment alone accounted for 70 million yuan, and 70 million yuan also accounted for one quarter of his current total account. Moreover, he was also his general account in the entertainment industry. If you don't want to have nothing, it is necessary to do your best.

These take a long time, but Wang Zhengfei has some concerns and said, "If that's the case, Taiwan's "Prank Kiss" will be troublesome!"

Previously, "Prank Kiss" invited Wang Zhengfei to play the role of Jiang Zhishu. Wang Zhengfei considered it in three. At that time, there was no other plan announcement in the coming year, so he had agreed to 70% or 80% at that time, so he almost didn't sign the contract.

But now if you want to prepare "Qin Shi Mingyue", it will inevitably affect the shooting of "Prank Kiss". At that time, Wang Zhengfei will not be able to shoot so leisurely. At that time, time will definitely be tight.

"Otherwise, we can put the shooting time back a little!" Gao Yan thought for a moment and said.

"There is no need to be postponed. If you are postponed, you really can't catch up with the Spring Festival next year!" Wang Zhengfei said.

If it is a movie like "Immortal Life" and "Crazy Stone", it seems to be far away from the schedule of such blockbusters, but now "Qin Shi Ming Yue" is a big production that costs hundreds of millions of yuan. If it is not released in such a large period, it will be a problem to recover the cost, which is the difference.

"If you don't push back, are you busy coming over?" Gao Yan asked.

"No problem, you underestimate me too much. When you give me a two-week vacation before shooting, I can fully adjust it!" Wang Zhengfei said confidently that he was still very confident about his body's ability to adjust.

"Since you say so, it's okay!" Gao Yan said.

After experiencing the initial box office of six million, the box office of "Crazy Stone" suddenly began to soar with word of mouth.

Unlike "Immort of Life", the publicity of "Immort of Immortant" was extremely successful at the beginning. I don't know how many fans' interest I have been mobilized, so although the cost is very low, the box office has been fierce all the way from the beginning, but the initial advertisement of "Crazy Stone" is far from that of "Immort of Immortold" Basically, it can be said that the box office is driven by Wang Zhengfei's fame alone, and the fame and credibility accumulated by Wang Zhengfei for more than a year. If "Crazy Stone" is a bad film, it is useless even if it exceeds 6 million at the beginning, and the subsequent box office is likely to fail to pass 20 million, and Wang Zhengfei's shaping The credibility of it may collapse and become a box office poison.

And "Crazy Stone" is completely full of stamina. At first, there were not as many gimmicks as "Immort of Life" to attract the audience into the cinema, but as long as the audience watched it, they would have a good time. They felt that it was worth the ticket price. With dozens of yuan, they laughed for two hours. Isn't it enough?

"Crazy Stone" is a modern humorous comedy. It is not the kind that can only be watched once, but a classic in a comedy that will make you laugh even if you watch it several times.

In everyone's word of mouth, the box office of Crazy Stone rolled forward step by step.

After several times of creating the strange phenomenon of Chinese films that "the more people scold, the more people watch it", the media and critics have finally played a positive role in guiding the box office of Chinese films, and those enthusiastic praises have been exchanged for real box office numbers.

Unlike the previous mixed comments, this "Crazy Stone" is almost a good voice. For those blockbusters, the cost of "Crazy Stone" is pitiful, and it is because of this. In addition to some expectations for Wang Zhengfei's own work, most people are interested in this movie. It doesn't have too many expectations, and it won't be as fat and thin in the face of those blockbusters, because Crazy Stone has put the three million box office into practice, and every penny is used in the most useful place. Because there is no money to do it in many places, the audience will not feel disappointed, which is far beyond Beyond their imagination.

"Crazy Stone", cost less than 3 million, directed by Ning Hao, starring Guo Tao, Liu Hua, Huang Bo, etc. In addition to Guo Tao, who is a little familiar with such a team, everyone else has been unknown before, and the fame of all these people is far less than that of its screenwriter Wang Zhengfei.

It is a miracle that such a domestic film with no stars, low cost and no previous news topics has come out of such a straight-line rising box office curve. It is extremely rare that the word-of-mouth effect has been implemented at the box office.

After the first box office exceeded 6 million, the box office exceeded 10 million in three days. In the following month, the box office across the country continued to be popular, with the box office exceeding 40 million. At this time, Taiwan and Hong Kong were finally listed at the same time.

In just over a month, Crazy Stone has set off a crazy upsurge of "Stones" across the country. In the end, the box office exceeded 60 million, 10 million in Hong Kong, 15 million in Taiwan, and a total of 815 million, which is more than "Immort of Life".

"Crazy Stone" has created a miracle again in the name of madness. Although it was not directed by Wang Zhengfei himself this time, there is no doubt that this time is definitely Wang Zhengfei's own work. From the writing of the script to the selection of the director of the crew and the selection of actors, it is said that this is still dissatisfied. The 20-year-old boy did it alone, and the artists whose age and qualifications were counted as his predecessors could only bow down and obey.

However, although "Crazy Stone" has been popular all the way, rising all the way, approaching the 100 million mark, creating one miracle after another, it can't be said that it is smooth sailing, just because of piracy.

(to be continued)